Episode 226: No One Wants a Drill, What They Want Is A Hole, With Roland Frasier

To end 2020, we are sharing a couple of our favorite timeless episodes.

This snack-size show features Roland Frasier, sharing an insight that smart marketers and successful entrepreneurs have understood for decades. Take this into 2021 and you’ll go far. 

A great reminder for whenever you’re:

• Thinking about or reviewing your marketing.

• Optimizing an Ad.

• Trying to figure out how to make your product better.

“What you’re trying to do is let them know that your product is a conduit, a means to them achieving what they want. Really focus on the end result” – Roland Frasier

Visit RolandFrasier.com

Mentioned in this episode, ‘The Innovators Dilemma’ by Clayton M. Christensen

Click to find us on Apple Podcasts and other podcast players. 🎧 

Who Is Our Host Roland Frasier?

Co-founder or principal of 5 different Inc. Magazine’s fastest-growing companies (e-commerce, e-learning, SaaS + real estate), Roland is a serial entrepreneur who has built or sold 24 businesses with adjusted sales ranging from $3 million to just under $4 billion. He’s a mentor and investor and an excellent podcaster too! Read more about Roland here.

If you’re enjoying Business Lunch with Roland Frasier, head over to our home page and sign up for occasional memos from us. You can also follow Roland on Facebook, where his profile is always full of content and conversation. But most of all, to support the show, would you leave us a review on Apple Podcasts? We would appreciate it!

Contact & Follow Roland

On Facebook 

On Instagram 

Through his Website 

Follow Business Lunch Podcast

On Instagram

On Twitter

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