Episode 268, Acquisitions 101: Position Yourself As An Investor, With Roland Frasier

Episode 268 Image

Acquisitions are for big businesses and minted entrepreneurs right?

We beg to differ.

If you’re a regular listener, you’ve heard about Roland’s EPIC program, and you’ve probably checked it out already at BusinessLunchPodcast.com/EPIC. Now, if you haven’t heard about it, it’s all about Ethical Profits In Times Of Crisis, and Roland lays out some of his no-money-out-of-pocket strategies for Acquisitions so that you can grow your business faster than you ever thought possible. 

But to benefit from any of that, there’s something you need to do and something you need to get your head around. So listen today for this mindset shift and actionable step.

Think of this as Acquisitions 101.

If you enjoy this episode, please take a minute to hit Follow or Subscribe on Apple Podcasts.

Something You Need To Understand 

Consider this. How can you be the thing that most companies want the most?

“What’s the thing that most companies think they want? Money. They want the dollar bills. Right? So the way that we want you to position yourself – so that you will get attention from them is to position yourself as an investor.” Roland Frasier.

What if you don’t have any money?

No matter.

“You do not have to have cash to be an investor. Okay. The question I’m going to ask you is, are you willing with the companies that you approach to invest your time, your brainpower, your effort to do a deal? If you are, you’re an investor.” Roland Frasier.

Most Business owners think they want money. But they actually want what money can do for them, right? That might be to hire more employees, to get more equipment. It might be the ability to generate leads and customers by spending it on media. If you can help them with any of these things, then you’re genuinely an Investor. If you can’t help them with either cash or their needs, then you need to walk away. But if you can…

Here’s Something You Need To Do.

Listen for Roland’s take on this, and then go and add ‘Investor’ to every one of your social media profiles. But only if you can do it ethically.

More About EPIC

You may have heard about Roland’s EPIC challenge, which he moved online when the Pandemic hit. It focuses on Ethical Profits In Times of Crisis and dives into no-money out-of-pocket business acquisition strategies. If you’re interested in finding out more about this strategy, click here.

Listen to this show on Apple Podcasts or your preferred podcast platform.

Who is Roland Frasier? 

He’s referred to as ‘the smartest guy in the room’ with much respect and affection from fellow entrepreneurs. We want to share his insight and expertise with you on your entrepreneurial journey. As the Co-founder or principal of 5 different Inc, Magazine’s fastest-growing companies (e-commerce, e-learning, SaaS + real estate), Roland is a serial entrepreneur who has built or sold over 30 businesses with adjusted sales ranging from $3 million to just under $4 billion. He’s a mentor and investor and an excellent podcaster too! Read more about Roland here.

To dig in further with Roland, sign up on our home page for our podcast newsletter, and hit subscribe/follow on Apple Podcasts. 

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