Episode 446: Unveiling Digital Mastery: A Candid Conversation with Ryan Deiss

Welcome to another compelling episode of “The Business Lunch Podcast”! In this dynamic installment, your host Roland Frasier engages in an in-depth conversation with the brilliant entrepreneur and his business partner, Ryan Diess. 

Whether you’re a fledgling startup or an established online business, this episode is your golden ticket to discovering tried, tested, and trusted methods for supercharging your e-commerce growth.

As the episode unfolds, Roland and Ryan dissect the intricate process of harnessing the true potential of social media. Uncover the secrets of leveraging platforms to establish a powerful online presence and drive traffic that converts. 

Learn how to captivate your audience, streamline their journey, and ultimately boost your bottom line. Whether you’re grappling with awareness, consideration, or the final decision phase, you’ll find indispensable guidance to enhance every step of the customer’s pathway.

Expanding your customer base might seem like a daunting task, but fear not! Benefit from their hard-earned wisdom as they navigate common pitfalls and share strategic maneuvers to broaden your reach and leave an indelible mark in the market.

Whether you’re a business enthusiast, an e-commerce aficionado, or an aspiring tycoon, you’ll walk away inspired and armed with actionable insights to fortify your entrepreneurial journey.


“Success in e-commerce is not just about selling products; it’s about creating an experience that resonates with your audience.” 

“In the world of digital marketing, understanding your customer’s journey is key to designing a sales funnel that truly converts.” 

“A well-constructed sales funnel can guide your customers seamlessly from ‘just browsing’ to ‘loyal buyer’ if you understand the psychology behind it”


  • 00:00: Introduction
  • 03:33: Events 
  • 08:39: Love What You Do
  • 11:04: Becoming A CEO
  • 17:53: Leveraging Sales
  • 24:15: Transferable Value 
  • 26:23: Exit Ready
  • 31:20: Customers
  • 33:29: Spike Your Sales 
  • 39:16: The Cash Flow Waterfall


  • Ask Roland and Ryan a question HERE.


• 7 Steps to Scalable workbook

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Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. 

Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.

You can also find other content by Roland on:

The Business Lunch Podcast Youtube Channel 👉  https://www.youtube.com/channel/UCUvmw_j_HeZGIXGLg9AXQ_Q?sub_confirmation=1

Mentioned in this episode:

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