Episode 454: Leadership, Culture, and Success: Insights From Cameron Herold

Join us in this episode of The Business Lunch Podcast as Roland Frasier sits down with special guest Cameron Herold.

Cameron Is well known “as the COO Whisperer.” He is founder of the COO Alliance and by age thirty-five, Cameron had helped build his first two $100 million companies

Whether you’re a seasoned entrepreneur or just starting in the business world, you’ll gain valuable takeaways as Cameron Herold shares his expertise and provides unique insights. 

Tune in to discover actionable advice, compelling anecdotes, and thought-provoking discussions in this engaging episode! 


“Most great employees, especially as you move into those leadership ranks, are never out looking for a job… you need to entice them away from wherever they’re working.”

“Building out a scorecard and a job description for that role that is really strong and really polarizing… attracts the other 50% in.”

“Get a copywriter… to rewrite the job posting like a sales letter so that it pops.”


  • 00:00: Introduction
  • 02:56: Getting Into The Industry
  • 09:16: The Right Second In Command
  • 12:26: Will It Work Out?
  • 18:27: 1 Hour A Week
  • 24:51: CEO Leadership 
  • 28:01: Understanding Yourself
  • 34:07: Letting Go Of A Good Friend 
  • 43:03: Being A Mastermind


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Roland Frasier is co-founder and principal of three current Inc. Magazine fastest-growing companies and he has founded, scaled, or sold 24 different 7 to 9 figure businesses ranging from consumer products to industrial machine manufacturing companies with adjusted sales ranging from $3 million to $337 million. 

Currently growing Scalable.co, DigitalMarketer.com, RivalBrands.com, and Plattr.com while advising over 150 other companies on digitally centric customer acquisition, activation, referral, retention, and revenue strategies and plan implementation.

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