Welcome to a new episode of Business Lunch! Today, Roland Frasier and Ryan Deiss dive into a viral social media post about management strategies that sparked unexpected controversy. If you’re an entrepreneur, business owner, or manager looking to understand how to handle viral content and leverage audience reactions, this episode is for you.
Highlights:
“Love me, hate me. Both are fine. Just pay attention in some way, shape or form.”
“The world is lacking people with a truly unique point of view who are willing to defend it.”
“If you’re an entrepreneur, you are your company’s best spokesperson.”
“Attention is what everyone wants.”
TIMESTAMPS
- 00:00 Introducing the Viral Post
- 01:33 Ryan’s Newsletter and Content Strategy
- 03:43 Viral Reach and Initial Reactions
- 06:12 Unpacking the Controversial Management Advice
- 10:29 Strategies for Handling Online Criticism
- 12:56 The Power of Standing by Your Unique Perspective
- 17:42 Personal Reflections on Viral Content
- 22:16 Marketing and Content Recycling Strategies
- 27:16 Leveraging Attention and Audience Feedback
- 35:24 Final Insights on Entrepreneurial Communication
