Equity sharing is just one of the tricky subjects discussed in today’s episode with Roland Frasier, and Ryan Deiss. Today is the beginning of a new chapter for the Business Lunch Podcast, as we welcome our new co-host Ryan Deiss. These two seasoned Entrepreneurs also chat about a sudden slump in sales and the (apparently controversial) role of the CEO when it comes to marketing.
As the Co-founder or principal of 5 different Inc, Magazine’s fastest-growing companies (e-commerce, e-learning, SaaS + real estate), Roland is a serial entrepreneur who has built or sold over 30 businesses with adjusted sales ranging from $3 million to just under $4 billion. He’s a mentor and investor and an excellent podcaster too!
In this two-part series, you get to be a fly on the wall as he talks to a room full of entrepreneurs. He shares a way of thinking about your business that is both critical and powerful. Ryan takes the Character Diamond concept that emerged out of the acting/story-telling space and simplifies it for business and branding purposes. You will find this super interesting and helpful if you want to scale your marketing WITHOUT going too corporate-y.
Roland Frasier is known for his out-of-the-box strategies and higher-level thinking. He’s helping Entrepreneurs and leaders to see further down the line, and t0 work over their businesses, not in them (or even ‘on’ them). Are you building your income or building your wealth? Which receives most of your efforts? The rare few focus on…